Barnsley's economic future is bleak because of a culture of dependency and a lack of aspiration, a council report claims.
To boost commerce the authors say the town should concentrate on developing a stronger identity so it can exploit tourism opportunities.
“‘Skills poverty’ has wide ranging implications, from entry level jobs through to management and leadership positions,” it states.
“It is critical that education and training institutions focus on connecting local people to job opportunities, through a combination of vocational and work-based training and more traditional economic routes.”
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